Client Management & Relations for Women in Business

Training Course Overview

In an increasingly competitive world, retaining clients is smart business. It costs five times more to get a new customer than to retain an existing one. It is essential that you have a client management strategy for retention & growth. Clients expect their suppliers to become trusted advisers. This course shows how putting the client rather than services first can yield improved results in terms of client retention. It stresses the importance of having highly engaged employees and applying best marketing and business development practices in a highly competitive and dynamic marketplace.

Training Course Objectives

Delegates completing this course will be able to:

• Describe the client management model
• Discuss the reasons for clients leaving
• Apply continual improvement strategies to increase customer retention
• Differentiate between the ways to best influence others
• Design a strategy for client retention and growth

Designed for Professional Women

• All Managers, Supervisors, Team Leaders, and Section Heads
• Any manager responsible for client management and/or customer retention
• Project managers and engineers
• Anyone working in customer service type roles
• Marketing and sales staff
• Internal consultants (marketing, finance, IT, HR, strategy)
• Senior Managers needed to develop their skills in client management and communication

• AZTech Certificate of Completion for delegates who attend and complete the training course