Un cours intensif de formation professionnelle sur
The Advanced Business Strategist
We currently have no scheduled sessions for this course. If you are interested in running this course, please contact our Training Department at [email protected]
Pourquoi choisir cette formation ?
This course will give emphasis on the Management’s key role of setting the organization’s strategic direction. This course supports the development of high-level strategy skills for middle to senior Managers wanting to gain or refresh their knowledge of strategic planning and increase confidence in the use of corporate planning tools and approaches. This may include the ability to align the organisation’s internal capabilities to unpredictable external factors, which is crucial for success.
This course will help delegates to understand the global context in relation to their business, as well as develop skills and confidence to boost performance and enable them to develop and sustain their organisation’s performance for the future.
Ce cours comprendra
- Examen du contexte économique et commercial de votre entreprise
- Outils et techniques utilisés dans l'élaboration de la stratégie
- Use of strategic thinking: innovation approaches
- Comment la culture organisationnelle soutient ou empêche l'innovation
- Leadership qualities needed to inspire, motivate and engage with Staff
Quels sont les objectifs ?
A la fin de ce cours, les participants seront capables de :
- Élaborer de bons énoncés de vision et de mission à l'appui de la formulation de la stratégie
- Carry out stakeholder analyses to enable management of diverse interests
- Relate leadership qualities to culture and strategy development
- Develop a systems thinking view of organisations
- Transformer la stratégie en plans opérationnels et commerciaux
À qui s'adresse cette formation ?
This course is most suitable to a wide range of professionals but will greatly benefit:
- Those who are looking to sharpen their analytical skills and strategic leadership effectiveness
- Team Leaders/Supervisors taking on additional strategic leadership responsibilities
- Team Leaders/Managers taking on a more senior and strategic role in their organisation
- Department Heads/Managers working in a culture seeking innovative approaches to business development
- Middle/Senior Managers wanting to refresh their thinking and gain confidence in the use of strategic management tools
Comment cette formation sera-t-elle présentée ?
Comment cela sera-t-il présenté ?
Ce cours utilisera une variété de techniques éprouvées d'apprentissage pour adultes afin d'assurer une compréhension et une rétention maximales des informations présentées.
The Tutor will offer an interactive and participative workshop style that will challenge managers and encourage new thinking. The tutor will also guide and facilitate learning and individual reflection, as well as using direct input, discussions, case studies, exercises and video.
Le contenu du cours
Premier jour : le processus d'élaboration de la stratégie
- Why strategize: 21st century changes and challenges?
- Psychological aspects of decision making
- Strategic thinking – who, how, when & why
- Examples of strategy success and failure
- The functions and capabilities of a strategic manager
- Culture and strategic choices
Deuxième jour : Le processus stratégique
- Impact of external change: competitive positioning, technology, regulation
- Innovation: Blue v Red Ocean strategies
- The strategy hierarchy
- Realising the strategies: making them happen
- Recognising & reacting to disruptive competition
- Competitive positioning
Troisième jour : Compétences en matière de gestion stratégique
- Leadership theories & styles
- Attributes of successful leaders
- Strategic skills: traits or contextual
- Vision, communication et encadrement
- Team and organisation perspectives on implementing strategies
- Leading others through the strategic process
Quatrième jour : Gérer la culture
- The significance of corporate culture
- Facets of culture: the cultural web
- The Leaders role in establishing the culture
- Managing in a multi-cultural corporation
- Impact of culture on strategy roll out
- Challenges of mergers & acquisitions
Cinquième jour : Tactiques et plans
- Employing tactics to achieve objectives
- What type of plan?
- Owning and implementing plans
- Strategic execution: budgeting, forecasting & adjusting to reality
- Aligning corporate to individual objectives
- Une culture de l'apprentissage
Le certificat
- Certificat d'achèvement AZTech pour les délégués qui assistent au cours et le terminent.
- ILM Endorsed Certificate for delegates who successfully attend and pass the required assessment.
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